Men’s Care

Modern self-care for men is much more than just shaving and perfume. It’s a comprehensive approach that includes cleansing, moisturizing, skin protection, and creating a complete image through fragrance. The Aramis brand, since its founding in 1964, has offered exactly this philosophy – a full cycle of products that work in synergy, ensuring not only good appearance but also skin health.

In this article, we’ll look at how to build an effective and pleasant men’s care routine using Aramis products. From morning awakening to evening outing – every step is important for creating the image of a modern, successful man who takes care of himself.

Features and Differences

Men’s skin has significant differences from women’s, which are important to consider when choosing care products. It’s approximately 25% thicker, contains more collagen and elastin, making it denser and more elastic. However, this doesn’t mean it doesn’t need care – on the contrary, men’s skin has its own specific needs.

Men’s skin produces more sebum (skin oil), making it more prone to oily shine and enlarged pores. At the same time, regular shaving injures the upper layer of skin, making it more sensitive to irritation. Therefore, men’s care should balance between controlling oiliness and soothing sensitivity.

Skin Types and Their Needs

Like women’s, men’s skin comes in different types: normal, oily, dry, combination, and sensitive. Normal skin is rare and has no pronounced problems. Oily is prone to shine, enlarged pores, and breakouts. Dry feels tight, may flake. Combination combines oily T-zone with dry cheeks. Sensitive easily irritates and reddens.

Determining your skin type is the first step to proper care. Simple test: an hour after morning washing, touch your face with a tissue. If oily traces remain – skin is oily. If skin feels tight – dry. If oily traces only in T-zone – combination. If no shine or tightness – normal.

Cleansing as Foundation

Morning starts with facial cleansing. Even if you think skin is clean after night’s sleep, it actually secreted sebum overnight, and these secretions need to be removed before further care. Aramis gel or foam for washing is designed specifically for men’s skin – they effectively cleanse without over-drying.

Proper washing technique: moisten face with warm (not hot!) water. Take a small amount of washing product, foam in palms, and apply to face with soft circular movements. Pay special attention to T-zone (forehead, nose, chin) where oil usually secretes most. Massage for 30-60 seconds, then thoroughly rinse with cool water.

Preparation for Shaving

If you shave in the morning, skin preparation is critically important. After washing, apply a special pre-shave product or simply hold a warm wet towel on face for 1-2 minutes. This softens bristles and opens pores, making shaving more comfortable and effective.

A hot shower also works for preparation – steam softens hairs. If you shave in the shower, this is already part of preparation. The main thing is not to rush immediately to take the razor. Give skin and bristles time to prepare

Choosing Shaving Products

Quality shaving cream or foam is the guarantee of comfortable process. Aramis products create dense, creamy foam that ensures ideal razor glide and protects skin from cuts and irritation. They contain moisturizing and soothing components that work during shaving itself.

Some men prefer traditional shaving with brush and soap dish. This isn’t just a tribute to tradition – the brush lifts hairs and additionally massages skin, improving shaving quality. If you choose this path, invest in a quality badger hair brush.

Shaving Technique

Proper shaving technique starts with applying sufficient amount of cream or foam. Don’t skimp on product – the layer should be thick enough to completely cover bristles. Start shaving in the direction of hair growth; this minimizes irritation.

Use short, careful movements without pressing on the razor – the razor’s own weight is sufficient for effective shaving. Regularly rinse the blade under warm water. For an especially smooth result, you can make a second pass, applying an additional layer of cream, but now against hair growth. However, if your skin is sensitive, one pass will be sufficient.

Post-Shave Care

After shaving, thoroughly rinse cream residue with cool water. Cold water closes pores and soothes skin. Pat (don’t wipe!) face with a soft towel. While skin is still slightly damp, apply Aramis aftershave lotion.

Aftershave lotion is not just a pleasant aroma. It soothes irritation, moisturizes skin, closes micro-cuts, and creates a protective barrier. Modern Aramis lotions don’t contain alcohol in high concentrations, so they don’t cause the sharp burning sensation characteristic of old colognes.

Moisturizing – Key Step

Even if your skin is oily, it needs moisturizing. Often oiliness is a compensatory reaction to dehydration when skin tries to protect itself by producing more sebum. Light moisturizing cream or gel will help balance hydration.

Apply moisturizing product to slightly damp skin after cleansing or shaving. Take a small amount (pea-sized) and distribute with light movements over face and neck. Pay special attention to areas prone to dryness – around eyes, cheeks. Let the product completely absorb before applying other products.

Sun Protection

UV protection isn’t a feminine whim but a necessity for preserving skin health and youth. Ultraviolet is the main cause of premature aging, wrinkles, age spots, and even skin cancer. Modern men’s moisturizing creams often contain SPF, making their use simple and convenient.

If your cream doesn’t contain SPF, or you plan to spend a lot of time in the sun, use separate sunscreen. Apply it after moisturizing cream but before perfume. Even in winter and on cloudy days, ultraviolet penetrates through clouds, so protection is needed year-round.

Eye Area Care

Skin around eyes is the thinnest and most prone to first signs of aging. Here first appear fine lines, crow’s feet, dark circles. Special eye cream has a lighter texture and special components for this delicate zone.

Apply eye cream morning and evening with light tapping movements using ring finger (it applies the least pressure). Move from outer corner of eye to inner below and vice versa above. Don’t stretch skin and don’t apply cream too close to the eye itself.

Shower and Cleansing

Daily shower is the foundation of hygiene, but it’s important to do it correctly. Too hot water and aggressive soaps can dry out skin. Use warm (not hot) water and quality shower gel with Aramis fragrance – it will not only cleanse but also create the first aromatic base for further layering.

Pay special attention to areas with increased perspiration: underarms, feet, groin area. Use a washcloth or sponge for better cleansing and light exfoliation. After shower, pat skin with towel without wiping dry – slightly moist skin better absorbs lotion.

Body Moisturizing

Body skin also needs moisturizing, especially after shower. Aramis body lotion not only moisturizes but also continues the aromatic composition started in the shower. This is an important part of fragrance layering technique.

Apply lotion to slightly damp skin immediately after shower. This will seal moisture in skin and create optimal conditions for long-term hydration. Pay special attention to areas prone to dryness: elbows, knees, shins, feet. Regular lotion use makes skin softer, smoother, and healthier-looking.

Deodorant and Odor Control

Deodorant is an integral part of daily hygiene. Choose deodorant from the Aramis line to avoid aromatic conflict. Modern deodorants not only mask odor but also control perspiration, maintaining a feeling of freshness throughout the day.

Apply deodorant to clean, dry underarm skin. For spray, 2-3 seconds of spraying per underarm is sufficient. For stick deodorant – 2-3 swipes. Wait for complete drying before dressing to avoid stains on clothing.

Makeup Removal and Cleansing

Even if you don’t use decorative cosmetics, it’s important to cleanse face in the evening from accumulated pollutants, sebum, sunscreen residue. Use the same washing gel as in the morning, but dedicate more time to the process – massage face for 1-2 minutes for deeper cleansing.

For especially thorough cleansing, use scrub once or twice a week. It will remove dead skin cells, clear pores, and make skin smoother. Apply scrub with soft circular movements, avoiding area around eyes. Thoroughly rinse with warm water.

Night Moisturizing

Night is skin recovery time. During sleep, regenerative processes activate, and proper care can significantly enhance this effect. Night creams usually have a richer texture and higher concentration of active components.

After evening cleansing, apply night cream or use daytime one if you have oily skin (night cream may be too heavy). Let cream completely absorb before sleep so it doesn’t remain on the pillow. If your skin is very dry, you can additionally apply eye cream or even light facial oil.

Additional Lip Care

Lips are often left out of men’s care attention, though they’re very prone to dryness, cracks, and chapping. Lip skin doesn’t contain sebaceous glands, so it can’t moisturize itself. Use lip balm, especially before sleep and in cold weather.

It’s also useful to do light lip exfoliation once a week. Simply massage lips with a soft toothbrush or mix a bit of honey with sugar and gently exfoliate dead cells. After this, apply a generous layer of balm.

Masks and Intensive Procedures

Once or twice a week, it’s useful to use face masks for intensive care. Cleansing clay masks will help control oiliness and narrow pores. Moisturizing masks will restore hydration balance. Soothing masks will relieve post-shave irritation.

Apply mask to cleansed face, avoiding eye area. Leave for the time specified in instructions (usually 10-15 minutes), then thoroughly rinse. After mask, be sure to apply moisturizing cream. Don’t use masks more often than recommended – excessive care can be as harmful as its absence.

Neck and Décolletage Area Care

Neck often reveals age earlier than face because its skin is thinner and more exposed to sun. Extend your facial care routine to neck and décolletage area. Apply cleansing product, moisturizing cream, and sunscreen to these zones.

Movements when applying products to neck should be directed from bottom to top – this helps counteract gravity and maintain skin tone. Don’t pull or stretch skin – be delicate.

Proper Application

Perfume is the finishing touch of your care. After you’ve cleansed, moisturized, and prepared skin, it’s time for fragrance. Apply perfume to pulse points: wrists, neck, chest. Heat from these zones will help fragrance unfold.

Don’t rub perfume after application – this destroys the aromatic pyramid. Simply spray or apply and let it naturally absorb into skin. Quantity depends on perfume concentration and occasion: for office, 2-3 sprays are sufficient; for evening outing, you can increase to 4-5.

Creating a Holistic Image

Using products from one Aramis line – shower gel, aftershave lotion, deodorant, body lotion, and perfume – you create a harmonious aromatic composition. Each product adds its layer to the overall fragrance, making it more lasting and multifaceted.

This comprehensive approach not only ensures fragrance longevity but also creates an impression of confidence and attention to detail. People around may not realize what exactly makes your image so complete, but they will feel it.

For Different Skin Types

Basic routine is the same for everyone, but products need to be chosen according to skin type. For oily skin – light gel textures, mattifying products. For dry – rich creams, additional moisturizing. For sensitive – hypoallergenic formulas without aggressive components. For combination – balance between lightness and nourishment.

It’s also worth adapting routine to season. In winter, skin needs more intensive moisturizing; in summer – lighter textures and mandatory sun protection. Spring and autumn are transitional periods when you can gradually change care intensity.

For Different Ages

Skin needs change with age. In youth, the main problem is often controlling oiliness and preventing breakouts. After 30, it’s important to add antioxidants and light anti-aging components. After 40-50, focus shifts to moisturizing, firmness, and fighting deeper wrinkles.

However, basic steps – cleansing, moisturizing, protection – remain important at any age. Simply intensity and specific products adapt to current needs.

Comprehensive self-care isn’t vanity or waste of time. It’s an investment in your health, confidence, and quality of life. A man who takes care of himself looks better, feels better, and makes a more positive impression on others.

The Aramis care system makes this process simple, pleasant, and effective. From morning shaving to evening fragrance – every product is created with understanding of men’s skin needs and modern lifestyle. Start with basic routine and gradually expand it, finding what works best for you. Your skin and self-confidence will gratefully respond to this attention.